inspiration
This is a quote of Lonneke Gordijn at the TEDxAmsterdam event today (30th of november). She’s the (co)founder, together with Ralph Nauta, of Design Drift, a design company that has practicing vision of creating design that reacts to and questions human behavior.
They’re curious about the future, not only the new technologies that are changing design, but also the evolutionary developments in nature and human culture.
Continue reading ‘“What we need is design that makes us dream”’
Cleaning and detergent products; how exiting is that? Not very, you’d expect from the design point of view. But in the household and personal care industry a lot has been happening over the years and design rules are changing.
Once one of the dirtiest industries, is now becoming clean. The big guy’s are catching up on the small pioneers and now health and the environment has become an important issue in big brands future strategies. Continue reading ‘Clean cleaner design’
Ok, a fiew posts back I showed you the problem with bottled water and what the bottles do with the environment. Now Coca Cola comes with a solution to turn bottles into a chair. The 111 Navy Chair is based on the original aluminum 1006 Navy Chair, designed by Emeco for the U.S. Navy in 1944. The current version is a collaboration between Emeco and Coca Cola, and is made from 111 recycled plastic Coke bottles. It is expected to keep three million plastic Coke bottles out of landfills each year.
I like the design of the chair and I like the concept!
But there’s a catch. The chair is available at dwr.com and it’s going for $ 230,- (and € 232,- at directdesign.nl). Witch, I think, is a lot of money and makes the project sound more like a temporary fashinoable item used as a greenwashing PR stunt from Coca Cola, than realy finding a solution for the bottle waste problem.
Check these sites for more info:
emecowithcoke.com
111navychair.com
emeco.net
It’s been a while that I’ve been publishing anything, but here’s a new post (FINALY!!!!!). Oh well, a lot has been going on lately and I just didn’t get around to it. Changed jobs in the past months. Twice. And now I work @ Reggs. (check out the site www.reggs.com)
So lets start off with a project I’ve been working on last month. It’s a film that explains what Cradle to Cradle is about. Enjoy the show
It’s not a common subject on this blog; sailing boat design. But as a sailor I just couldn’t resist telling you about this. And it’s a design that goes far beyond the average.
You don’t just design the fastest sailing boat over night. It’s a long process and the idea was borne in 1975, but it took ’til 1994 for it to materialize. So it took a while, but it’s here and they did it. Sometimes you really need to think out of the box to break records, to not only think ‘floating’, but also think ‘flying’. Sure, they’re not the first to use this flying technique, but they surely made the fastest sailing boat with it. l’Hydroptère, the “flying boat”, is the fastest sailing boat in the world. It broke the world speed record by sailing 55.5 knots (103 km/h) and an average speed of 51.36 knots over 500 meters and 48.72 knots over one nautical mile on September 4th. The next goal is to break the trans Atlantic record next year.
l’Hydroptère is a trimaran with foils. These underwater wings extract the boat’s hulls from the water when a certain speed is reached, which considerably reduces the ship’s hydrodynamic drag.
A whole team of engineers and sailors worked on the project over the years with Alain Thébault as head designer. He also skippered the boat.
Check for all the details the l’Hydroptère website (they designed the fastest sailing boat, but unfortunately probably the slowest web site, it takes ages to load ;-)
Source: Zilt magazine and l’Hydroptère
images: martin-raget.com
Inspirationspam is the blog of Ben Heppener, the storytelling designer. If you like to know more about this blog or me than continue reading here>
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