Monthly Archive for February, 2011

Beautiful ugly smokes

A hypothetical project. We all know that smoking is bad and that we probably shouldn’t do it, but how can design help communicate this more effectively to actually change behavior? In the U.K., where cigarette packages already scream out SMOKING CAUSES FATAL LUNG CANCER, a new law is being considered that would eradicate the branding from packs, making all packaging a generic shade of brown or grey.

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lovells-lager

Down-under-upside-down-beer. I always like it when brands have the courage to do something really different.
“Lovells Lager was created by two successful, Australian music industry professionals, with a passion for great tasting beer.

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